The post NFL Names bwin Official Sports Betting Partner in Spain appeared first on Vegas Slots Online News.
The NFL has appointed bwin, a Europe subsidiary of Isle of Man-based Entain, its Official Sports Betting Partner in Spain.
The move on Thursday came with news that the partnership will make its “grand debut” at a game between the Washington Commanders and the Miami Dolphins at Madrid’s legendary Bernabéu Stadium on September 16.
Bwin España took to X with news of the deal, which Entain said was “another key market” in its growing NFL portfolio:
Nos enorgullece anunciar nuestra alianza con la NFL en España
Compartiremos la emoción, la pasión y el espectáculo de una de las ligas más potentes del mundo.
Más allá de la emoción pic.twitter.com/iIoqHve0Ao
— bwin España (@bwin_es) September 5, 2025
While rival gaming giant Flutter also had its Paddy Power brand named the NFL’s Official Sportsbook Partner in the UK and Ireland this week, Entain made reference to having won three such tie-ups for bwin in Germany, Austria, and now Spain.
growing fan base in Spain”
In a news release, NFL Head of Europe and APAC Brett Gosper said the league was “delighted” to partner with bwin. Gosper added that the Entain sub-brand would help the NFL “create unique and exciting experiences for our growing fan base in Spain.”
Bwin’s Managing Director for Canada, Iberia, and Latin America, Curry Sloan, echoed the NFL exec, stating the partnership will “bring fans in Spain even closer to the action.”
Gosper added the NFL was “thrilled” to host its first-ever regular season game in the Spanish capital. According to the release, bwin’s deal grants it the right to launch exclusive NFL activations, “special promotions, and personalized content.”
The post NFL Names bwin Official Sports Betting Partner in Spain appeared first on Vegas Slots Online News.
